Profit Margin Calculator

Enter your cost and selling price to see your profit, margin and markup at a glance — and learn why margin and markup are not the same thing.

How to use it

Type the cost price (what you pay) and the selling price (what you charge). The calculator shows your profit, profit margin and markup instantly.

Margin vs markup

  • Profit = selling price − cost.
  • Margin % = profit ÷ selling price × 100 — profit as a share of the price you charge.
  • Markup % = profit ÷ cost × 100 — how much you add on top of cost.

A common mistake is confusing the two: a 50% markup is only a 33.3% margin. Knowing the difference protects your pricing.

Price and sell with confidence

Once you've set your prices, Invoice Max Pro lets you save products with their prices, build fast carts and issue invoices in seconds — so the right price reaches every customer, every time.